After two decades, it was time for a new corporate look and message that better reflected our vision and goals.
Change happens. And in the payments space it happens faster than you can say “new protocols and requirements.” But not to worry, Cardinal was there to navigate these swirling waters and we did it while making some changes to ourselves.
After two decades, it was time for a new corporate look and message that better reflected our vision and goals. In addition to a new logo, we made improvements to our website, social media, and other messaging—designed to better address the changing needs of customers we serve. But while the look is new, the goal remains the same: to be laser-focused on all aspects of authentication so that merchants and issuers have the best resources. We are excited about our company’s evolution and the positive feedback we have received.
We’ve made some updates to the Visa Consumer Authentication Service (VCAS) portal, to help our issuer customers manage their EMV® 3DS volume better. The VCAS rules engine has been upgraded so issuers can write risk rules against the new EMV 3DS data points, for better fraud management. Other highlights include support of both EMV 3DS versions 2.1 and 2.2 in the VCAS portal, and we added a significant number of screen languages to reflect our customers around the world.
There was a lot of activity in the payments space in 2019. EMV 3-D Secure continued to have a profound impact on the industry. Merchants, issuers and consumers enjoyed the ease of security that EMV 3DS offers. More countries are adopting this form of security, including Brazil, which announced its first EMV 3DS transaction in 2019. We look forward to seeing the many ways in which EMV 3DS will further benefit the payments space in 2020.
In September of 2019, the PSD2 SCA mandate officially went into effect in Europe, though most countries are delaying enforcement until the end of 2020. Before the delay was announced, Cardinal was ready with resources to help merchants and issuers prepare for the changes. We provided information to specifically meet the different needs of large- and small-size businesses. PSD2 SCA will continue to make headlines in 2020 as the new enforcement deadline approaches, and, as always, Cardinal will share the most up-to-date information.
As we rev up for 2020, we are proud of the changes and enhancements happening at Cardinal and the payments space in general. It’s an exciting time to be involved in this industry, and we’re looking forward to the journey with you.
EMV® is a registered trademark in the U.S. and other countries and an unregistered trademark elsewhere. The EMV trademark is owned by EMVCo, LLC
Posted by CardinalCommerce